All right, Tiffany, welcome back. Hi. It's good to be here. Yeah. This is such an exciting time for you. We're going to go into all the things, but in case someone listening doesn't know who you are, introduce yourself. Hi, I am Dr. Tiffany Moon. I am an anesthesiologist, mother of twins, former reality TV personality, entrepreneur, and author. Yes. So we're going to talk a lot about her book.

And she was on the podcast before episode two, 207 to be exact. And I'm pretty sure in that episode, because it was about a year ago that we talked about your first lead, her summit. And so I actually mentioned it in either last week's or the week before because I'm always telling people to attend conferences. Like, they're so fun. You're always going to meet awesome people. You're going to meet people that you're probably following, and it's just a great way to interact.

And no one's ever said anything bad about a conference like yours or, you know, Peter Kim's, etc. Mine as well. It's hard to have a bad time in Hawaii. I have been to all of the above conferences, and my husband now thinks that I am a professional conference guy goer. And I'm like, no, I need to go to other conferences so that I can network with other conference goers, organizers.

Kind of like, check out what other people are doing, how they structure the stage, how they do their keynotes and breakouts. You know what I mean? It's like, you have research. Yeah, it's research. And it's a business expense. So you bet your butt that if I can business expense, a trip to Hawaii and see you and Sunny and lay t and I'll like all my friends and learn and be inspired and empowered and have cocktails by the pool, like, you bet I'm gonna do that.

So my husband is like, okay, we need to slow down on your conferences because I think. I mean, it's, what, halfway through the year right now, I've gone to eight. Oh, yeah, That's a lot. I don't. Including yours, including roi, including Richard Branson's on necker. So that's already three pinnacle. Like, I. Yeah. My husband's like, you got to quit going to these conferences. He's like, you need to stay home.

You're like, I haven't seen you. The girls haven't seen you. Wait, so how many more do you have for the rest of the year, do you know? I have, like, four more. And now that you know, I'VE kind of gotten into the speaking circuit. A lot of conferences that I'm going to, I'm actually speaking at and not just attending. So I think I have like four, maybe five more.

Yeah, I'm definitely not going to that many this year. I think the only one I've had so far, I'm like, is it just mine I've had this year? Is that possible? Maybe, maybe. I don't know. I. I know I have at least two more, one of which is yours. Let's talk about your conference, actually. Oh, God. Something like. Something about your conference that I can't remember now. Oh, I was, you know, I spoke at your last conference and this year I'll be just an attendee.

But you don't know how excited I am about that because I wouldn't say it's stressful when you're a speaker, but it's like this low level anxiety until your talk is over. And I think I was the last talk at your conference, which sucked. Not by design, it just happened to be that way. But yes, like when I go to other conferences until I give my talk or breakout session or whatever, there is a low level of anxiety.

And you're kind of like, you know, the night before your talk, you're not going to go out and drink by the pool or whatever. You know, I'm like, oh, I have to go to my room and practice my talk for tomorrow, update my slides, that kind of thing. But you did such an amazing job. We had such good feedback. People wanted you to like go deeper, you know, they're like, oh, she kind of teased us a little bit, but like, we need the 2.0

version of that talk. So maybe this year when you come back, you can give like a breakout session or something, you know, that's like a little bit more in depth or not. You can just actually attend and enjoy the conference. Yeah, actually a breakout wouldn't be a bad idea because your topic itself. Yes, exactly. Your topic lends itself more to a little bit of a discussion and the ability for people to raise their hand and ask you questions or specifics and you to maybe like actually take them through a scenario.

You know what I mean? Whereas when you're on the main stage giving a keynote, you have to stay relatively vague so that it applies to everyone. Yeah, it's more of a highlight. Okay, well, we can talk about that offline. Yeah, but, but tell them, tell them about the conference in general. Yeah, yeah. So I think Tiffany just kind of like decided randomly that she wanted to Have a conference.

Right. It was so random. I decided in like I was toying with the idea in January or February of 2024, and I reached out to a couple of people and a couple of my girlfriends that have had these kinds of conferences before and I was like, hey, you know what do think? I have this idea, I want it to be different than these other ones and this is how it's going to be different.

And then I think I reach out to you. I remember because it was spring break when you and I got on the phone and you're like, oh yeah, I'm just going to send you my whole conference spreadsheet. Just fill in your own numbers. And I was like, oh, okay. Yeah, I remember the first project. There's all these things you don't think about and like they add up. Yes.

If, if you guys think that having an in person conference is cheap, think again. It is so expensive, transparently. And since your podcast is about money, so it's not like go here to talk about money. I did not make any with my last summit. Which is why when I get an occasional comment dm, email, something that's like, why is your conference so expensive? Like it's really unattainable. I'm like, you don't understand.

Like that is the base cost. Like I was on verge of almost losing money last year and then last minute we had like an influx of, you know, last minute registrations. But it, it is incredibly expensive to have these in person events. Yes. No, I agree. I, I had some comments about that too, especially since it was at the four season. So it's not just the price of the ticket, it's the price of the, of the room and same.

I just was like, you have no idea how much it's cost me. I did not make money either. And it's actually a double whammy. Right. So not that people listening care about this, but I think it would give people an appreciation because I'm sure people listening go to some type of conference every year. Also, we're not sponsored by pharma. I think it's important to know they're like, when I go to my society conference, it's only $400 and I'm like, that's because there's like a huge room of sponsor, you know, pharmaceutical companies and device companies that are footing the bill.

Yeah. Anyway, we're not here to complain about events, but just so you know, events are very expensive and if it you break even, you're actually still losing money because that means you never got paid for planning it. You didn't pay your staff. You know, I mean, like, you basically didn't make any money like yourself. Like, you got paid zero, right? Yeah. Yeah. But, you know, at the same time, like, I.

I never really intended to do it to make money. Like, I. I definitely don't want to, you know, do business ventures that lose money. Like, that's not a good entrepreneur. But I wasn't like, oh, how am I going to be. Oh, I know, I'll plan a women's leadership conference. Like, no, it was that I really wanted to do this, and I saw a need for it, and I wanted to put my own spin on it, and I did.

But, you know, just. By the way, that's why we don't want to hear about complaining prices. Yeah, exactly. Okay, so let's segue into what your vision was. Yes, my vision was to bring women from all different backgrounds, not just medicine, but law, finance, finance, business, real estate, to gather and share their ideas and their stories with one another. Because I feel like when I meet other women and they share their stories with me, the challenges that they've overcome, the lessons that they've learned, practical tips, like, you know, having a fractional CFO or a bookkeeper, or, like, I want to redo my website.

Do you know anyone good? Like, just sharing these kinds of contacts with each other is so valuable. And I wasn't getting that anywhere else, you know, certainly not from my medical conferences, and then a little bit at some of these other conferences that I was going to. But they were largely focused about, you know, medicine or running a practice or things like that. And I'm sort of, you know, shifting away from clinical medicine.

Yeah. And also, they're not that fun, usually. No, they're not fun at all. And so, you know, when I was telling Sunny, who's one of the first people, about the conference, when it was just a nice idea in my head, I was like, I want it to be glamorous and luxurious. And she was like, well, those are two words that don't usually go with conferences. And I was like, and I want it to be fun and spontaneous.

I want to surprise and delight my guests. You know, I want them giveaways, and I want the swag bag to be amazing, and I just want the energy in the room to be, like, palpable. And she was like, well, if anyone can do it, it's you. Yeah, I mean, basically, you dreamed up something that you really wanted. Sort of like your personality. Like, you know, it's Got like the Tiffany vibe to it.

Right. I mean, you know, just like my conference, you know, I just love Hawaii. So I just wanted kind of like that sort of luxurious and yet, like, peaceful, like, being by the ocean type of vibe, you know? Yeah. I think everybody has their own spin on things. This is a, you know, kind of the learning point for the people listening is sometimes you have an idea and then you do a little research and you're like, oh, but there's already other people doing it.

Like, maybe. Yes. Right. I hear this from my coaching clients as well, but I'm like, well, one. That means there's a demand for it. Right. If there's other companies out there to. Yours will be different because it's you. You are putting your own spin on it. You know, like, look at the different kinds of water we have. It's water. Oh, my God. There's, like. There's new brands every year.

Dasani, Smart Water, Voss, Fiji. And I'm like, it's water. Like, I. Yeah. One says it has an alkaline pH. And the Fiji one is from the island of Fiji. Like, okay, fine, fine. It's water. If there can be that many different kinds of water, surely whatever your idea is that you think is already being done, you can do differently and put your own spin on it. Yeah, that's such a great example.

And not even just water. Just all the, like, water, like, drinks, like Gatorade. And every time there's a new brand, I'm like, what the hell? But then it sells, right? It's kind of like if you build it, they will come. Yeah. Like, there's that drink. It came out a few years ago, was a buy B A I. Yeah, it's not very good. Oh, I just remember going to an event, and they were just, you know, like, they were brand new, and I was like, why, is there another company?

Oh, no, I. My friend works in beverages, and it's wild. Wild. Yeah. And you know Poppy, Allison Ellsworth, she's a Texas girl. I actually invited her to come speak at the summit, but I don't think her schedule is gonna work out. But, you know, she just sold Poppy to PepsiCo for, like, $1.2 billion. And it's. It's a drink. It's a probiotic soda. That's, you know, better for you than soda soda.

And if she had have been like, oh, yeah, there's so many, you know, beverages already out there, I shouldn't do mine. Look where she would be right now, you know? So I guess the Lesson is that don't. Just because you see like potential competitors out there doesn't mean that you shouldn't enter the market as well. Yeah. Yes. I love that. Lesson number one. Yeah, I hear that a lot too.

Especially when like people start having entrepreneurial ideas and they're like, well, some sort of doing that. It's almost like saying there's too many personal trainers or there's too many doctors. You know, it's like, yeah, there's a lot of people. Don't let that, don't let that be a limiting belief for why you don't start your business. Yeah. So why don't you tell us sort of what. Not so much what you learned from the first conference, but what's going to be different about this conference and why should people come besides hanging out with you and me?

Yes. And it's like amazing and fun and we actually feed you because I hate going to conferences that don't feed you. We have amazing speakers. I am still working on a few of the speaker contracts, so I can't announce them, but Devin is speaking. She's going to be giving us, you know, a points in cards talk. My friend Veena Jetty, who's raised over a billion dollars of vc.

I know who she is. Yeah, she's amazing. She's just a little like fireball. Jen Gottlieb, who is a pretty big time speaker. I think she speaks for Tony Robbins. The name sounds familiar. Yeah. If you saw her, she's super cute. Also a ball of energy. And her. Oh, is she. No, I'm thinking of someone else. She's just really cute. Like, you'll see she's a really great motivational speaker.

And then we have Betsy Grunge Lady Spine Doc who you know, is a content creator in addition to being a mother and neurosurgeon. And she just, just makes like really engaging content. And so she's coming back to talk about how to use social media for patient education, advocacy and growing your own brand. She started a merchandise line that's called Ladies Line. Yeah. Like she has merch now and they're like selling out.

They have like limited collection drops of T shirts, caps, socks, you know, things like that. And it, it goes, you know, and so I want her to talk about how to turn a brand, a personal brand and a large social media following into a profitable business. Yeah. And then, you know, other, other things. But it's just people ask me like, do you have to be a doctor to go?

And the. And the answer is no. I would say over 50% of our attendees last year were physicians. But that's just because that's who my friends are. Right? So I to reach out to my friends and be like, hey Bonnie, can you tell your friends? And then it just happens to be women physicians. But I will say the women physicians who came by and large, most of them had a side hustle or their own private practice or a coaching or consulting business on the side.

By and large, they were not just W2 employees clocking into the hospital and clocking out. And if they were, they were, they were coming to the conference to kind of suss out like what other possibilities there were out there. Yeah. Well, I just want to, you know, bring home a point. Just from what you're saying is there is a different type of person that attends conferences. Like I'm always like, whether it's a client or just someone I meet.

And they're like, well, how do I meet, you know, other people like this? Because, you know, you know, my audience is physicians. And if you're working in a typical doctor group, like most people just aren't, you know, growth mindset oriented or like really thinking bigger. And I always tell them, go to a conference and you know, there's a, there's the good news is there are so many conferences and like you said, like that means there is demand.

And obviously the ones that I attend and recommend are yours, Peter Kim's this fall, which is real estate and entrepreneurship and you know, some other conferences that you know, where I really know the hosts and know they'll do a great job. But I think that's the easiest and best way to meet like minded people. And if you, even if you don't have an idea, but you know, like something has to change or, and you don't even know what that is, it's fine, go to a conference, meet people who are doing things, you're going to get ideas, you're going to have conversations.

Like, yeah, the talks are good. But I think a lot of the magic of conferences is like the people you meet, the conversations you have. And even if you're shy, the good news is people like Tiffany and Peter Kim, they're really good at facilitating meeting other people. So like, you know, not everyone's naturally like a go getter, a Go Networker, etc. And so if you're thinking, well, I'm a shy person, you should still come because, you know, we'll make sure you're not alone.

Yes, I do get that question. Like, I don't know anyone Coming. I'm, you know, I don't know what to wear. Like, all these objections, and I think it's our amygdala, like, trying to, you know, keep us safe and keep us trapped in our nine to fives. But, yeah, we actually. I am so methodical and deliberate about this conference. Like, every single minute of it. I planned and I had my hands in.

Like, I micromanaged everything of this conference because it was my first time and I actually wanted to do, like, a forced networking session. And so I don't know if you remember, but in the afternoon, we do this facilitated networking where at your round table, everyone. It's approximately seven to eight minutes, and you introduce yourself, say what it is that you do or your business, and then tell us a problem that you're having.

And then the other six or seven people at your table chime in and offer advice. I was told that that was so useful and people, like, made new friends and, you know, got, like, therapist recommendations and divorce attorney recommendations, you know, all sorts of things. And business things, you know, fractional CFOs, and, oh, let's, you know, let's continue the conversation. Let's meet tonight and talk at the gala, that kind of thing.

So I am very deliberate about facilitating the interaction of the attendees, because like you said, I think half of the conference experience comes from the side conversations and the people you bump to at the bar or you look at the attendee list and you're like, oh, my God, I know that person. I think they do every X, Y and Z. I'm like, go talk to them. They're not gonna bite your head off.

And, you know, sometimes there's like, big people, you know, they're like, oh, my God, that. That's such a. She's a big name or whatever. Generally speaking, you have your shot. Better to get them in the hallway or after they just came off the stage or something than you do, like, cold emailing or DMing them. You know, like, people. Oh, of course, conferences. And I'm way more open to talking to them about their social media, their branding, whatever is going on in their life.

Because I'm like, they paid to be in this room and listen to me. But, like, my DMs, if you DM me, I probably will not get back to you because I receive so many, and half of them are, like, so spammy. I just don't even check it. Yeah, speaking of spent, I feel like it's gotten so bad between the emails and texts, but what I wanted to say about what you just said, like, meeting people in real life.

The good news is that conferences, it's kind of expected. You're going to mingle and meet people, you know, it's not like a place where, like, they're like, why are you talking to me? You know what I mean? Right. So it really is an amazing opportunity to network and, like, have a word in with, you know, people that maybe you've been following for a while, like, you know, like Tiffany and, you know, again, it's like.

And also, we're really friendly in real life, you know? Yes, we're friendly all the time. Just, it's hard to do that. Like, you know, in online circumstances when a lot of people are asking for your time and you don't know who you know. Yeah. You don't have, like, differentiates yourself because you're putting yourself in the room. Yeah. I mean, we all know that, like, real in person, human connection, like, it's just so powerful, even if you just talk a minute, but then, like, you know, when you email or whatever, like, they're gonna remember you, you know, and they're.

Yeah. So. Okay, cool. So actually, I wanted to say, I actually got an idea from your conference is assigned seating. Oh, okay. Yeah. So that's why I did it. We. We asked for feedback at the end of the conference, and some people loved the assigned seating and some people hated it. And I was like, you can't win. You know what I mean? Yeah. Well, the only thing I would say about that is you had the same assignments for both days, so.

Yes. So mix. It changes. Yeah. So they can have a different group. Yeah. So I think for. I had three sessions at my conference, so day one was assigned seating. Day two was assigned seating, but different. And then day three, I didn't have assigned seating. Oh, okay. Maybe we'll. I'll do the same thing. But I just, like I said, I learned that from you. And I just said, like, okay, what do I.

What did I like about this? What didn't I like about it? And I think it was having the same table all. Yes. Was it three days of sessions? Yeah, three. It was like two and a half. Yeah. Yeah. So that's what I took away. And then I was like, yes, I think that's a great idea. Because again, facilitates people to. Because it's really easy to just like go sit with their friends, which is also great.

Yes. But then it is harder for people who are, you know, might not know someone. They might just feel awkward. And then having these facilitated conversations, like, you Said where they kind of have little, you know, five minute discussions. That. That's really helpful too. So basically the bottom line is come to the conference, we're all nice, and you will not be sitting in the corner alone. Yes, you'll.

I guarantee you will make new friends. I can't imagine that if you came and actually, like, was present and, and friendly and like, put yourself out there just a little bit, that you would walk away from the conference not having learned anything or made a new powerful connection, honestly. Yeah. Oh, and so let's talk. Sorry I couldn't have a code. I made you a code. Oh, yeah, yeah.

So we'll put it in the show notes. It's Bonnie for 300 off. Yeah. Yes. If you use code, Bonnie, B, O, N, N, I, e, you'll get 300 off. Yes. And then until the end of July. Okay, I'll make sure. Yeah, I say that. Yeah. So, okay, there was something. Oh, so tell us what makes this Tiffany Moon and not somebody else? Well, it's very glam. We're at a five star hotel.

All the drink and food are included. Depending on what ticket level there, different number of meals, but everyone is invited to the gala for Saturday. You get breakfast, lunch and dinner on Saturday. And it's like a good dinner, you know, not like some, I don't know, cornbread and, you know, cold chicken fingers. There's just a glam esthetic. I don't know how to explain it, but there are certain conferences you go to and it's just very bare bones.

This is not it. I want my attendees to, once they get here, not feel like they're getting nickel and dimed and, and feel like they're being treated to a luxurious experience. This year, the gold ticket includes two nights of hotel accommodation. Well, let's go over the fact that there are different levels. Okay. Yes. So the silver ticket includes all the sessions, the gala, four meals and a swag bag.

So it's like the most basic session. But I mean, for people who are on a budget, I think it's. It's fine. And for people who are in Dallas or maybe staying in Dallas with a friend who don't necessarily need to stay at the hotel, the silver ticket, I think is a good compromise. The gold ticket is what, when I first came up with this conference was like the one ticket level that everybody would be at.

But actually my coach was like, oh, no, you should offer different ticket levels. And then you said, don't offer different ticket levels. I remember this. Yeah. So gold is everything in the silver. But you get a VIP dinner with the speakers and other VIPs on Friday night, you get VIP seating, a VIP swag bag, which is about a thousand dollars worth of stuff. And I know that you can attest to the value of the swag bag and includes two nights of hotel accommodations at the jw.

Oh, okay. Yeah. So gold. It, like, if I only sold one ticket level, it would just be gold. But my coach was like, well, you know, some people are in Dallas and. Or maybe they want to stay with a friend. And 5,000 is a lot. So, you know, then I made the silver. Yeah. And some people wanted more. They wanted coaching. They wanted like a VIP experience. So the Platinum people, which we only have 10 tickets of Platinum and it's almost sold out already, they get to come in a day early and basically have a mastermind and shopping day with me the day before the conference starts.

So it's like half coaching, masterminding and then half boozy brunch and shopping, so. Because that's what I want to do. Right, people? Yeah. You're like, well, why is that included as part of your conference? And I'm like, because that's what I want to do. Yeah, exactly. That's the Tiffany touch. Oh, yeah. Can we just talk about the swag bag? Actually, there's offline. I'll tell you the products I really loved, and I should probably, like, get one or two of them, but it was huge and heavy.

Yes. I mean, I had an attendee come up to me and she was like, Dr. Moon, I only packed a Carry on suitcase. And I was like, girl, we better figure something out then, because it's. It's a huge bag of stuff. Full size. Full size products. Last year, the VIPs got an ember mug, which, you know, is a significant size box. Their skin care, just all sorts of stuff in there.

So, yeah, I. I'm gonna put in the email this time that they should probably not just come in a carry on. Yeah. Or like come in a carry on, but be prepared to check on the way back, maybe. Right. Or ship a box home. I don't know. Yeah, yeah, I do remember that. I don't. I probably did bring just carry on, but then ended up just checking the suitcase and it was fine.

Yeah. I can fly direct from Tampa. Thankfully, that's the only main bummer of living in Tampa is like the flight selection. You know, I know I say that there's not a lot of great things about living in Dallas, except that I can get almost anywhere in The United States in about three hours. Yes, yes. It's one of the only redeeming qualities of living in Dallas. Yeah. And it has a lot of flights, like international flights, because we're like a huge hub.

Yeah, yeah. American Airlines hub. Okay, well, we need to talk about your book. Yes. I can't believe that it just came out a month ago. I feel like it was already so long ago. Well, you've been really busy and I remember you. You sort of like, did a. Yeah, you did an announcement, like a teaser at your last conference, and now it'll be, you know, have been, you know, out for at least six months by the time you're.

Oh, what. What are the dates of your conference, by the way? November 7th through 9th. And that's a Friday through Sunday, right? Friday through Sunday. So that you don't have to take too much time off work. Friday doesn't really start until happy hour time. Unless you're a platinum. And then you come in Thursday night and the platinums include three nights of hotel accommodation. So. Yeah. November 7th through 9th.

Last year, I teased the COVID of Joy Prescriptions. Yes. I had a cover reveal at Lead Her Summit. And then the book came out May 6th. That date is, like, forever ingrained in my brain. I've been joking to people that I feel like launching this book was giving birth to my third child. Like, right now I'm postpartum. That's how I. How are you feeling? Do you have. I'm recovering.

That's how I feel. I feel like I just had a C section again and. And I'm recovering because I birthed the baby. That is Joy Prescriptions. That's how I feel. Yeah. Okay, so obviously that's the title. Joy Prescription. So, like, what does that mean? It is. It was a working title. We had other. We had like the Joy equation, like all this stuff, but, you know, prescriptions. Because we wanted to play up the fact that I'm a doctor.

And at the end of each chapter, there actually is a Joy prescription that I wrote for the readers to infuse more joy, fun, humor, spontaneity into their own lives. So I tell people that it's a memoir with a self help twist. And those are the two categories that I landed in for the USA Today list. Oh, amazing. Yeah. Self help and biography. You know, I sent a bunch to my clients and I've been getting emails and DMS and just people.

Some people were like, this came at the right time, you know, whatever they were going through. And, you know, a lot of Women physicians are, they're not doing well. You know, I know. I think post pandemic or maybe even pre pandemic, the plight of the physician mom cannot be understated. I think as, as healers and caregivers and people pleasers and recovering perfectionists that we need to create better boundaries and invest in our self care.

Because quite frankly, I was running myself to the ground. Yeah, yeah, yeah. Because so many physician moms are, while working full time, obviously have kids and managing that. And there's obviously different seasons where, you know, when they're really little and I can't imagine having a kid during residency. There's people who have kids during residency or a few during med school. To me, that's insane. Well, med school actually I think is doable.

Like, I don't feel like med school was that hard except for, you know, like surgery rotations and it wasn't as busy. Like right. Residency. I mean, I was like, you know, on Q3, ICU call, you know, I was gone for like 36 hours at a time. So that's, that's crazy. The women that are having kids during residency, but they need to also, because the fact of the matter is that we do have a biological clock, you know, and the rates of infertility are higher in female physicians than they are stressed out.

We're stressed out. Cortisol is high. I mean, I talk about my struggles with infertility in the book. I talk about my struggles with this elusive work life balance that I could never find. So I, I think like you said, a lot of women physicians will find the book relatable and hopefully them some glimmer of hope that, that things can get better. But really they need to take the bull by the horns.

Like, you can't just kind of sit around waiting for someone to come rescue you. Yeah, no, totally. Yeah. Because we're also often, you know, the homemaker, even though we have a job, you know, like, you know, managing all the kids stuff, you know, cooking and cleaning. And whenever I see posts in the physician groups of, you know, two physician family, like, I need, you know, give me some easier, easy dinner recipes.

And I'm always like, just hire a chef. They're not as, well, like they're not as expensive as people think. I, I've never had one, but my nanny, you know, can whip something up also. I'm not a picky eater, so, you know, I'll eat like ramen or Mac and cheese for dinner. So I'm like, I don't care. Just give me Some food or. I am extra excellent at ordering takeout.

Excellent at it. And now that we have like Door Dash and Uber Eats, I mean, it's so easy. Yeah. It's almost like too easy. Too easy. Yeah. My credit card bill is always like Uber Eats. Uber Eats, Door Dash. Well, I hope you're getting at least 3x or 4x points on that. You know, I, I think so. I usually put that one on my gold Amex. Okay. Gold personal Amex.

You're getting your 4X. Yeah, yeah, yeah, yeah, yeah. It's interesting, like my, I have so many Amex points and I was actually getting low on Chase points. And I would say I probably use Chase points the most, like for hotel stay since I stay at Hyatt. And I was like, I need to switch over to one of the Chase cards for dining and dining now, which is 3x because I'm like, I need to get those Chase points back.

You know, I had like 1.3 million American Express points. I cashed out a lot of them recently for my trip to Korea. That was, was not the best redemption, but I was not going to be paying cash to fly business class and I was not going to fly economy to Korea for a 15 hour flight, you know. Right. Yeah. No, I, I say that I didn't make any money with the summit last year, but I did make a lot of points.

Yes. Oh, 100. Same thing with mine. Maybe. I, I, I made something, you know, that's tangible after all. Because we are going to the Maldives later this year on points. I'm so excited because it's on flights and the hotel. Yes. And we're flying Qatar Q Suites. Ah, I know. Everyone talks about how amazing that's amazing that you. Yeah. All on points, all from the points from Leader Summit.

Okay. So you got a trip out of it. Trip out of it. Yeah. And we're staying five nights at the St. Regis Maldives on Marriott points because I had the conference at a Marriott hotel. Right. I got Amex points for like all the vendors that I had to pay and all that, you know, AV bills, stuff like that. And then I got all the points for all the rooms because the speakers, I pay for all of their rooms.

Did you have a Marriott card? Yes. Yeah. Nice. So I'm like Titanium Elite and like easily qualified for the hundred room nights because everybody, all the speakers that stayed, it was technically like on my ledger. Oh, amazing. Yeah. There's no such thing as four season points, unfortunately. I know. They're like one of the only hotel chains that I don't like, tend to go to because I don't have a point thing.

I know, I know it's, it's, it's super annoying. But yeah, I got a lot of points on that. I think I forget which card I charge it to, but I know I got 2 or 3x on those. Do you know I did not start doing this credit card points thing until you, like, last year, and I applied for so many credit cards that my credit card, my credit score went down.

It was like, I was always above 800. And then I applied for like four new credit cards and it went down to like 770. And I was like, that's still pretty high. But yeah, yeah, yeah, yeah. I, like, was freaking out anyway. It's a temporary dip. Yeah. You, you and Devin Gimble are to blame now for my obsession with credit, credit card hacking and point to redemption. So some people say it takes up too much time, but, like, I think of it as, like, how many guys waste so much time playing video games?

Like, to me, this is like a game. It's a game and if you enjoy it, like, you enjoy it and Devin obviously enjoys it incredibly. It's a wonderful hobby. Like, you know, I'm, I would say, like intermediate level, and you are higher than me and Devin is like expert level, magician level. Yeah, exactly. But I mean, what a wonderful skill to have. And, and like, look, I'm going to the Maldives for free later this year.

Like, you're not going to catch me complaining at all. How much do you think that would have been? Cash price? Oh, I'll tell you exactly. The, the room at the st. Regis is $2,400 a night. And then you have this like, you know, 22% service fee, blah, blah, blah. So I, I looked at it with money and it was like 12,000, 000 for the five nights that I was.

And then the flights would have been, I think, 5,000 per person. And I'm. It's me and my husband. So basically the, the total cost, I think, of our trip that I got for free was like $35,000. Yeah. And if you're a Titanium elite, you get free breakfast then too. Yes, I think so. And it's probably like, like something insane, like $60 a person for breakfast. Right? I know, I know.

And it's not really for me because I don't really eat breakfast anyway. I kind of have a little protein scoop in my coffee. But, like, whenever I travel with my kids, they always need to eat breakfast. And I'm paying like 24 for room service. French toast. And I'm just like, this is insane. You know? Yeah, yeah, yeah, yeah. Like, my trip to Korea is, you know, if I paid cash for two business class tickets, I got all 16 nights on point.

That's why I have. I'm very low on points because I booked all of, you know, and then I use suite upgrade awards. You know, I probably wouldn't pay for a suite in cash, you know, especially just Jack. And I'd be like, oh, whatever, it's just us too. But it's like, I have all these suite awards, so obviously those are much more expensive rooms. And then I'm not a big breakfast eater either, but I'm still a sucker for free food.

Yes. Like, if it's there, you're gonna eat it if you have the tickets to the free breakfast buffet. Especially if it's like an Asian hotel. Oh, my God, the Asian breakfast buffets are amazing. You know, they have all this, like, dim sum and stuff like that. So, yeah, I. I went from being like, it's not worth the trouble. Like, I get 2% cash back on my card. Like, that's enough for me.

Right. To then learning about it. And there definitely is a learning curve. I remember when I first started learning about points and miles and all this stuff, I was like, it's too much headache. I think I'm just gonna cancel all of them and go back to getting 2%. But I. You were like, stick with it. And then Devin was like, stick with it. And then it took about six months to a year, and I started, like, learning how to actually redeem them for high value.

That's the hardest part going in the. Yeah. Earning is not hard because I. You just need to know the right cards, too. Yes. And it's easy for me to earn points because I'm always sending money. It's. It's the redeeming it for high value redemption. Exactly. That is the hard part. Yeah, yeah, no, totally. I. I actually was not interested in credit card points for a long time. And I remember, like, after the fact, Devin being like, yeah, I was so.

I was so perplexed. Like, as the money person, you wouldn't be into it. And I have another friend, she lives in California, and she has a business, you know, that makes a lot of money and she's spending a lot of money on, you know, because business, you know, expenses are high. And I kept telling her, telling. She kind of was like, oh, kind of the same thing, like, blah, blah, blah.

And then I don't Know, one day she got interested and she was texting me. She's like, oh, my God, Thank God you kept pushing me. She's been, like, traveling. So it's been Chris. She's like, oh, I booked some Singapore air for this. I booked Air France for this. Like, they're in Italy right now. It's like. Like, I unleashed a beast. Yes, yes. You've created a monster. Can I tell you another thing that I.

Where the pendulum swung is coaching. I used to be one of Those people circa 2012, 14, 16, that was like, oh, coaching's for people who can't hack it. Because I will tell you, at my academic medical center, whenever there was a vice chair or, like, a direction director kind of position that wasn't leading effectively, the remedy for that person was to go to coaching. Like, the chair made them go to coaching.

So I always thought that coaching was a punishment for being an ineffective leader. I mean, I'm not joking. I'm not joking. Okay, then. As, you know, things go, life happens. I had kids. There were things that happened at work. I did things outside of work, and now I'm like, everybody needs a coach. Everybody needs a coach. I don't care what kind of coach. I don't care if it's a life coach, a business coach, a mindset coach, a love and relationship coach, a parenting coach, which you and I have both worked with.

Hope. Everyone needs a coach and a therapist. Like, I. The pendulum has completely swung to the other side, because I just don't think that in the current landscape of life that you can do life effectively or as effectively without a coach. You need someone, like, guiding you, leading you, calling you out on your. Like, just. I don't know. I love coaching so much now. Yeah. Isn't that funny?

Yeah. I mean, that's kind of. It's a very common story. Right. In terms of, like, how people, like, get into. I definitely had, you know, a friend or two who actually. Our coaches now, who thought it was, like, crazy, crazy town. And then they. I don't even know how they decided to finally, you know, finally do it. But, yeah, I think if you're listening, I mean, if you're listening, you're someone who's interested in improving their life, you know, your life.

And so, you know, and then you might be like, well, how do you do that? And I feel like most of us will say through coach or, like, through an event or, you know, whatever it is. There's so many ways to get coaching. It doesn't have to be a one I think of it as like, fitness. Like, you can hire a personal trainer. You can, you know, YouTube something.

You know, you could pay for a membership. You can go to like, group fitness, like Orange Theory. There's so many ways to get coaching because a lot of people will say, like, oh, but it's so expensive. I'm like, yeah, if you're joining, if you're hiring someone one on one or like an intimate group that's really high end, like, those tend to be expensive. But there really is a coach for like pretty much every, really every budget.

And you could, we could read books. You know, books aren't. There are books that are like, really great for, for that as well. I feel like there's something I was going to say about, about coaching. I don't know. I feel like. I don't know. I know. Yeah, I know. I just got started on estrogen and progesterone cream. You know, I went to one of those, like, online, fill out a questionnaire and type in your info and somebody prescribes it to you and sends it to your house.

So. Because I'm tired of like waking up, like, wet, wet, literally, like soaking wet. And I was like, I'm too young for this. But apparently not. I do everything a little early in life, as you know. So I'm going. So here we go. Yes. Yeah. No, I'm on the patch. That's so much easier. Yes. Sunny was saying that too, because you, like, forget to put the cream on.

But I don't know. I'm gonna start with the cream first. I. I always say, like, the three pillars that help me be better and, and hold myself accountable are coaching, community, and conferences. And like, people probably think I'm three Cs. Yeah, I'm probably, like, spewing some BS or whatever. But, like, for those people who know me, like, that's literally what I practice. I mean, you already know I go to a ton of conferences and meet new people.

Community is basically like you, you know, having a group of people who you can call. And this is how I can tell if someone's a good friend or not. Like, can you call them if you have good news and can you call them if you have bad news? Because there are some people, see, like there are some people that you can tell good news to that'll be actually happy for you.

Like, if I called you and told you my business goal had been met or something like that, I feel like you would genuinely be happy for me. And then perhaps if you weren't doing as Good at that one moment that you wouldn't like, like be a little bit of jealous or something like that, you know. But I can also tell you bad news. You know, maybe I've been struggling being a parent.

I've had a lot of mom guilt being away at all these conferences, haven't been home with my children. I felt bad about that. You know, there are periods of time where I don't feel close to my husband. I feel like we're, you know, ships passing in the night and I don't know what's going on with him. I feel like I can reach out to you and tell you those problems and know that you'll hold them in confidence and not like use them against me later or something like that, you know, like that's a true friend.

I have other friends. I will tell you a lot in Dallas. That's like just my hang out, go drinking, have a good time friends. But I don't really tell them what's going on in my life. Right. Like, I only have a handful of those kind of friends. And when I say community as the third C, that is what I mean. Yeah, I think we all have different types of friends, you know, like, and we all have different, like you might have the, you know, community of like, you know, parents from your kids school.

Like if you go to church, you have your church community, you have your, like your. If you're in, you know, if you've got neighbors that you're in community with. So I think, you know, what's interesting just talking about community is in the mastermind that I have, the happy and rich mastermind. I think universally all of them said that was one of their goals is just they wanted more connection and community because we're all connection starved and Covid.

And then actually I actually had a, a connection intimacy coach, guest coach recently and she said like, we literally still have not recovered from COVID I don't know if we'll ever recover from COVID I mean, the kids basically didn't learn anything that year. You know, like my kids were in zoom kindergarten. Like get out of here. You know what I mean? And then they kind of fall behind and then it's like a growth curve.

Like you're sort of on a different trajectory. I after that it's kind of hard to catch up to. I mean, I know people's relationships that didn't make it out of COVID people's businesses that didn't make it out of COVID Not to mention the number of, you know, physician suicides and depression and anxiety rates, like, I don't know that we'll ever recover in our lifetime. It's really sad. Yeah.

And then depending on your age, like the age of the kids, like, obviously certain age ranges were more detrimental. Like if you were a toddler, like it was. Or a baby, it didn't matter. It was probably good for you because your mom was home more. Yeah. Yeah. Jack was. It was 2020. Right. So, yeah, he was like two and a half when Covid started. Yeah. And then 4ish.

Because Mike. But one thing that he really missed out on, not so much academics, was like, what are you. What are you doing at that age? But it was more that he. Speech delay. We identified it pretty early, like when he was 2. So he didn't get speech therapy for like three years because nothing was in person. And like, you know, I think each with a three year old.

Yeah. And so I think that was really detrimental that he missed out on getting intensive speech therapy. And I think he, you know, he still gets it, he still needs it. But I definitely think that was one thing that really kind of was like bad about COVID you know, for Jack, because again, like, like, it's not like he was learning math at age two and a half. I mean, I don't know, maybe.

Right. Maybe you did when you were two and a half. No, no. I mean, I was doing calculus, Bonnie. Duh. And the socialization that was missed out. You know, my. My step kids, they're 21 now, so they were like 15 to 17. That was a bad age. And I am telling you, Bonnie, they are so addicted to their phones. I mean, as am I. But they didn't have the.

Have a senior prom. They basically like lived on YouTube and tick tock and Instagram and that was their form of socialization versus, like going to the movie with their friends or going to the mall or just chilling, you know? Yeah. And I. I just think now that it's so funny. I always say it's so ironic that we are more connected than ever. Right. Like literally the. The palm of the world.

I mean, the world in the palm of your hand. You can chatgpt just about anything, connect with just about anyone. But explain to me why loneliness has been declared an epidemic by the Surgeon General. Rates of anxiety, depression, self harm are through the roof. And people actually report higher rates of being disconnected from other humans. Humans. You know what I mean? Like, there's some irony there. I'm not smart enough to figure that out.

But I think we need to get off our phones a little bit more. Oh, yeah. I mean, I've got a problem too. I think the difference is we had a childhood and young adulthood without it. Right. And that it's so like, our brains kind of developed appropriately. And as, you know, smartphones, it really affects, you know, people's brains. Actually, you know what I just saw? Like, I'm always like, well, is this really true?

But I'm pretty sure it's true because I've experienced it is basically, if you use ChatGPT too much, you're basically, like, delegating your brain, thinking that if you use it too much, your brain will atrophy and your cognition goes down. And I have actually noticed that, like, I've noticed that it was almost information overload on one hand, and then I realized that I wasn't using my muscle, my brain.

And so I actually have decided I need to schedule, like, thinking time. Yes. I mean, I think of the brain because all our executive functioning tasks is being outsourced, you know? Yeah. So anyway, there's. There's a lot we could. We don't want to talk just doom and gloom. But no, no, we're really happy, upbeat people. Really. People are listening to this, are like, this is terrible. No, Richard.

Richard Branson did say I have to drop this tea that when I was on Necker island with him like, a couple of weeks ago, that if it were up to him, AI would have never been released to the masses. He thinks it's making us stupider. Oh, it's 100% kind of worried that it's like, one day gonna take us over, which is like, you know, right out of a sci fi movie.

IRobot. Yes. And also that the energy expenditure necessary for AI is killing the earth. And I was like, we were killing it already, and now we're just expediting, really killing. But yeah, I agree. I think for anyone listening who has kids, like, I think it really is our responsibility to. To shield them. So, like, one thing, Jack doesn't listen to my podcast yet, obviously. But, like, I hate YouTube.

I think it. There's weird stuff on it, even if it's YouTube Kids. Like, there's just like, brain rot. Like, he. And like, he knows. Like, I'll be like, jack, that looks, like, weird. And he's like, no, it's not weird. It's about math. And it's just. Just. That's what I said. Like, he knows. Yeah. And I think he. Anyway, so he does have an iPad. He knows that I will never let him download the YouTube app.

He does not know yet that you can get it on the browser because he doesn't know what a browser is. I deleted the YouTube app off of my kid's phone, and they just go through the browser I found. Yeah, but he doesn't know that. That the browser exists. Okay, let's not inform him. Yeah. And actually, when he was much younger, like, five, I told him YouTube went out of business.

Business. And he believed it for a while. Okay, what are you gonna do when he comes home from, like, I don't know, visiting a friend or something one day, and he's like, Mom, YouTube is not out of business. Well, yeah, now he knows it's not out of business, but he did believe it for a while when he was younger. Yeah. Oh, that's cute. Yeah. Well, we went past our 35 minutes, but that's okay, because that's what happens when you're engaged in a deep, meaningful connection with someone.

I know. We talked about a lot of stuff. I know. We really did not. We were. You're supposed to talk about, like, the summit, why people should come, and then we kind of, like, veered off. Yeah. Well, is there anything that we didn't talk about that you want to talk about regarding your conference or your book? No. No. I mean, I am just so grateful at the outpouring of support that I had for.

For the book. And even now, I will get DMS from people saying that, like, they're in the middle of reading my book or they just finished it, and they really identified with it, and they're also trying to, you know, reclaim and rediscover their joy. And it just. I. And that's the reason I wrote the book. You know what I mean? That really warms my heart. And I just want people to come to the summit because I already know it's going to be amazing and fun and inspiring, and, I don't know, I just.

I want to build this community more. Yeah. And also, like, just seeing your outfits is really fun. Yes. I mean, they're fashion, you know? I mean, I, I'm not gonna lie to you. Like, you should plan your outfits for the summit. No, I told Sunny. She was like, are you gonna be mad at me if I don't wear, like, designer to go on stage? I was like, no, Sunny, like, just come as you are.

But what did happen last year? Oh, I, I, I made my stylist come to the hotel, but that wasn't at my conference. That was at Peter's conference. Conference at the Renaissance Hotel. Remember Ali's shoe broke. Her boot broke. Oh, that wasn't your conference. That was Peter's conference. And then I literally had a van come to the hotel with a rack full of clothes. And I dressed Sunny and Ally.

I mean, the clothes for Sunny were really good because it was. Because, you know, she's. She's very, very casual, you know? Yeah. So. And she's tall. Looks nice. Because when I try on certain clothes, because I'm five three, it looks terrible on me. Like, not at all how it looks on the picture on the model online, because it. I'm five three, I have to, like, hem my pants four inches.

But because Sunny is so tall and, like, lithe, like, everything looks good on her. So she's like my Barbie. I dress her all the time. And she. She actually told me we were, you know, workshopping, having wine, and I told her that I had a new idea for a business, but we were. This is like, okay, call me crazy, but this is my new idea. I was like, I want to have a comprehensive coaching program for women where I work with them, you know, for their life coaching, business coaching, social media coaching.

But also I redo the outside of them. So, like, if they want a color analysis, like, if we want to talk about which silhouettes flatter their body, and then I'm going to go into their closet and organize everything so that when they go into. Into their closet, like, it feels magical. I need that. Like, okay. Said the same thing. She was like, I will be your first client.

I was like, seriously? I was just being crazy. Like, we had had, like, two glasses of wine, and I was just, like, you know, randomly daydreaming out loud. And she was like, this is amazing. And I was like, okay, okay. She shops at Marshalls. Walmart. Walmart. She shops at Walmart. I thought it was Marshalls. I mean, Marshall's has designer stuff that, like. Yeah, yeah. And look, I'm not trying to be, you know, a snobby person and be like, oh, if shop at Walmart, you're not sophisticated.

That's not where I'm going with this. I just like nicer things, you know, so don't come for me, y' all. But I was like, okay, since you're, like, agreeing with me and not, like, squashing my dreams, I already came up with a slogan for my company. And she was like, oh, tell. Are you gonna say it or no? Yeah. I mean, it's probably already trademarked. It's not that original.

It's look good, feel good, do good. Oh, I like that. Yeah, that's how I kind of like, if I don't feel good and I'm frumpy and I'm not, you know, put together, like, I don't feel good and then I don't show up, you know, as my full expression of myself. But when I do, then I feel good. Then I can help other people and just, you know, be on this earth to do the things that I want to do.

But, like, first I have to feel good or else I can't help anyone else, you know? Well, speaking of style, I actually did have a style. You probably don't know, but I had a style coach, coach, coach in my money program two years ago. And, you know, just how important is style because it can really change your identity immediately. Like having a different haircut, hair color, the way you dress.

And then, you know, you don't have to buy really fancy clothes to, like. I think a lot of people just don't know what looks good on them. Yes. And you don't need to spend thousands of dollars on clothes that look good in you. Because when you get. Or I think people also forget that when you buy high quality stuff, you don't need to buy a lot of stuff, Right?

No. I create capsule wardrobes for people. Like, I basically already workshopped this with Sunny, and I was like, there's like a vacation beach edit, you know, so that when you go to your family, like, beach vacation, you have this capsule of clothes. Then we have like, the work from home, but still you need to zoom. So it's like a cute blouse that you can put on top and, you know, wear joggers party down below.

I mean, you can be in shorts, whatever. And then like an athleisure for, you know, carpool, running the kids to birthday parties, running errands, that kind of thing. And then like a professional, like, conference attire where you kind of want to look cute, but, like, it needs to be more professional. And then finally, like, cocktail and event attire. And I. Because I used to organize my closet by color.

It was like all white clothes, then black clothes, then red clothes. And I'm like, it doesn't make any freaking sense. Because within the red section, there's like an athleisure dress, a red cardigan, a red cocktail gown. Like, it doesn't make sense. So now I organize my closet, like, by thing. Like, yes, vacation. Yeah, no, that makes sense. So that's my new business plan. I'm gonna work. Okay. Or after the summit.

I think you should. Should sell it at the summit. I need to rest, but there's not. Okay. We need to talk offline, but I think you should definitely sell at the summit. Yeah. Something and I'm planning. Yeah. You don't need to have it all, like, figured out. Like, you already know what it's going to be about. You just have to, like, figure out the price. The container. Container meaning, like, you know, how many months the price.

Right. But, like, you could definitely sell it there. All right, well, we'll see about that. I'm supposed to be doing less, not more, so that that doesn't align with my year of less, but we'll see. Yeah. Okay. Well, thanks so much for, for being here. I hope people enjoy the conversation of randomness. The comments are either going to be, this was really good or this was really bad.

This was like, so rando. Okay, so lead her summit. Isn't that the website? Leadher summit.leadhersummit.com you can see the ticket values on there. If you have any questions, you can email us at@Info LeadHer Summit. I'm across all the social media platforms at Tiffany, MoonMD and Joy. Prescriptions is available anywhere books are sold. Yeah. And November 7th through 9th in Dallas. And if you use code Bonnie B O N N I e, you'll get 300 off until the end of July.

So go get your ticket. We'll be there and we can't wait to see you. Yay.

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